White lines that lead to Innovation adoption
I would like to thank you, even though I don’t know exactly who is listening, for putting my blog on the Goggle map. My Nickpoint site is 4th on the list of 2150 hits with Wikipedia’s definition of...
View ArticleThe ‘voyeuristic’ pleasure of watching someone else’s thoughts unfold
Having been convinced of the writers addiction to receiving feedback through channels such as blogs and Twitter I turn to focus on why the reader returns to read new blog entries, posts comments or...
View ArticleEnterprise 2.0 Boston Day 1 – Tuning in to the thoughts of the crowd
How we listen and how we talk to each other is evolving because of Social Media. Face to face conversations remain much the same but group discussions and sharing information is becoming richer with...
View ArticleNew media channels: Weakness, opportunity or threat?
The way we communicate and consume media is changing. This is affecting old media channels and creating an explosion in the media market. According to a report (download) from Ross Dawson last month...
View ArticlePR is dead — Long live PR
Meet Stowe Boyd. You may already know him — he coined the term “social tools” back in 99′ and today has a strong blog following. I met Stowe earlier this year and have just discovered this video, where...
View ArticleDo-It-Yourself startup PR
Even with today’s social media channels such as blogs, Facebook, Twitter, etc Press Releases remain a popular form of communication. PR for a startup is about establishing a new reputation and trying...
View ArticlePeople still buy from People
The marketing, sales and PR mix has been rapidly changing over the last few years. Today, customers are hearing about and evaluating suppliers in different ways. With so many channels the traditional...
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